AIHM HIGHER

The luxury market is soaring again. Five-year outlooks are momentous—and so is the competition.

At the same time, massive opportunities exist now. The nature of luxury is changing. Consumer expectations are shifting. Professionals and entrepreneurs who understand the paradigm shifts have an advantage in rising to the top of this very competitive market. This one-day course is your opportunity to gain insights into the changing luxury market and how to evolve to meet its needs.

Many luxury brands—despite having an amazing luxury product—fall short on delivering a luxury experience. Every business has facets it can improve, whether in terms of customer service design or execution. Do you know what your growth areas are? What are you missing? How can you ensure the most exacting customers feel valued and one-of-a-kind at every touchpoint?

Many of the most important facets of business take place outside of the meeting room. Business is about relationships. And much of this relationship building, especially at the upper echelon of the business world, takes place in formal settings—private events, dinner parties, business luncheons, et cetera.