--- title: Blog | Dr. Estelle Dinh description: "Dr. Estelle Dinh possesses a very impressive biography for a 30-year-old, with a strong track record across luxury hospitality, wealth management, private banking and other related sectors.\n\nListed in Forbes Monaco’s 40 Under 40, she is CEO of Attixs Global Collection S.A. and a professor at both the International University of Monaco and Glion Higher Institution of Education in Switzerland. As an academic, she lectures on luxury branding and marketing, luxury services, etiquette, and customer service attitude for the luxury market. A founding member of multiple exclusive private clubs and royal balls under the patronage of European royal families, she’s known for her coaching in international social etiquette and European dining etiquette." --- [![Asian Institute of Hospitality Management](https://blog.aihm.education/hs-fs/hubfs/AIHM-Core-Logo-01-1.png?width=2954&height=1524&name=AIHM-Core-Logo-01-1.png "Asian Institute of Hospitality Management")](http://aihm.ac.th) Open main menu Close main menu - [ABOUT](https://www.aihm.education/about-us.html) - [STUDY](https://www.aihm.education/programme.html) - [ADMISSION](https://www.aihm.education/admissions.html) - [CAMPUS LIFE](https://www.aihm.education/campus-life.html) - [BLOGS](https://www.aihm.education/news-and-events.html) - [GALLERY](https://www.aihm.education/media.html) - [CONTACT US](https://www.aihm.education/contact-us.html) English ```   ``` # AIHM HIGHER ```   ```   Select Category 6KeysMarathon #AcademicEnglish #ActiveLearning #AI #AIHM #AIHMEmployerForum #AIHMExecutiveEducation #AIHMHIGHER #AIHMHigherBlog #AIHMopenday #AIHMYoungProfessional #AIinEducation #AIinHotelMarketing #AImarketing Atiom #BrandMarketing bridge the gap #BusinessEnglish #businessmanagement #BusinessSolutions #CareerBooster #careerguide #CareerTips catlover #certificateprogramme #CocktailCreation #CommunicationSkill #CommunitySupport #ContentMarketing #CosmopolitanCommunity Critical Thinking CrossCulturalCommunication #CSRactivity #customerservice #customerserviceexcellence #CVWriting #Deloitte #DigitalMarketing #Education #EmployeeAppreciationDay #EmployerForum #emplyerforum English Language Teaching #EnglishCourse #Entrepreneurship #EuropeanDining #executiveeducation #FemaleLeadership FinanceForNonFinanceProfessionals #FinancialforNonfinalciers #FineDiningEtiquette FLLT 2024 CONFERENCE Foreign Language Learning FutureHospitalityLeaders #FutureLeader #FutureOfLearning Generation gap in workplace Giveback #handsonlearning #HigherEducation #Hospitality #HospitalityEducation #HospitalityExpert #hospitalityindustry #HospitalityLeadership #hospitalitymanagement #HospitalitySchoolinThailand #howtodriverevenue howtoimproveenglish #IHP #impactofAI #IntegratedHospitalityProject #InternationalStudent #internship #InterviewSkills #KeytoSuccess #leader #LeaderShipSkill #LevelUp #LifelongLearning #LuxuryCourse #Maldives #MarketingCareers #MarketingExecutive #mixology #NewYearResolutions #onlinelearning #PathwaytoLesRoches #personaldevelopment #PGD #PGDOpenDay #PresentationSkills #professionaldevelopment #ProfessionalGrowth #PublicSpeakingCourse #SalesStrategies #SalesTechniques #Scholarship #selfdevelopment #SEN #ShortCourse #softskill #SoftSkills #SpeakWithConfidence #SpecialEducationNeeds #StartUpSuccess StuartJayRayMasterclass #StudentAmbassadors #StudentCenteredLearning #StudentCentredLearning #studentengagement #StudentTestimonials #studyinthailand #SwissEducation #swissstyleeducation #TeamBuilding #teamsuccess #thailand ThailandCulture #TrainingCourse #transferstudent #Typsy #upselling #UpsellingStrategies #WomenInHospitality #Work-lifeBalance Posts by: ## Dr. Estelle Dinh [Follow me on LinkedIn](https://www.linkedin.com/in/dr-estelle-dinh-079748225/) Dr. Estelle Dinh possesses a very impressive biography for a 30-year-old, with a strong track record across luxury hospitality, wealth management, private banking and other related sectors. Listed in Forbes Monaco’s 40 Under 40, she is CEO of Attixs Global Collection S.A. and a professor at both the International University of Monaco and Glion Higher Institution of Education in Switzerland. As an academic, she lectures on luxury branding and marketing, luxury services, etiquette, and customer service attitude for the luxury market. A founding member of multiple exclusive private clubs and royal balls under the patronage of European royal families, she’s known for her coaching in international social etiquette and European dining etiquette. ![The Business of Luxury](https://blog.aihm.education/hubfs/AIHM_Sneak-Preview_customer-service3.jpg) ### [Sneak Preview: The Business of Luxury](https://blog.aihm.education/business-of-luxury?hsLang=en) Jul 20, 2023, 11:02:18 PM The luxury market is soaring again. Five-year outlooks are momentous—and so is the competition. At the same time, massive opportunities exist now. The nature of luxury is changing. Consumer expectations are shifting. Professionals and entrepreneurs who understand the paradigm shifts have an advantage in rising to the top of this very competitive market. This one-day course is your opportunity to gain insights into the changing luxury market and how to evolve to meet its needs. ![Dr. Estelle Dinh](https://blog.aihm.education/hs-fs/hubfs/1680292589664.jpg?width=45&name=1680292589664.jpg) [Dr. Estelle Dinh](https://blog.aihm.education/author/dr-estelle-dinh) [Read More](https://blog.aihm.education/business-of-luxury?hsLang=en) ![](https://blog.aihm.education/hubfs/AIHM_Sneak-Preview_customer-service1-1.jpg) ### [Sneak Preview: Etiquette and Luxury Attitude in Customer Service](https://blog.aihm.education/etiquette-and-luxury-attitude-in-customer-service?hsLang=en) Jul 20, 2023, 10:35:10 PM Many luxury brands—despite having an amazing luxury product—fall short on delivering a [luxury experience](https://blog.aihm.education/business-of-luxury?hsLang=en). Every business has facets it can improve, whether in terms of customer service design or execution. Do you know what your growth areas are? What are you missing? How can you ensure the most exacting customers feel valued and one-of-a-kind at every touchpoint? ![Dr. Estelle Dinh](https://blog.aihm.education/hs-fs/hubfs/1680292589664.jpg?width=45&name=1680292589664.jpg) [Dr. Estelle Dinh](https://blog.aihm.education/author/dr-estelle-dinh) [Read More](https://blog.aihm.education/etiquette-and-luxury-attitude-in-customer-service?hsLang=en) ![](https://blog.aihm.education/hubfs/AIHM_Sneak-Preview_European-Dining-and-Social-Etiquette.jpg) ### [Sneak Preview: European Dining and Social Etiquette](https://blog.aihm.education/european-dining-and-social-etiquette?hsLang=en) Jul 20, 2023, 8:40:34 PM Many of the most important facets of business take place outside of the meeting room. Business is about relationships. And much of this relationship building, especially at the upper echelon of the business world, takes place in formal settings—private events, dinner parties, business luncheons, et cetera. ![Dr. Estelle Dinh](https://blog.aihm.education/hs-fs/hubfs/1680292589664.jpg?width=45&name=1680292589664.jpg) [Dr. Estelle Dinh](https://blog.aihm.education/author/dr-estelle-dinh) [Read More](https://blog.aihm.education/european-dining-and-social-etiquette?hsLang=en) ![logo-white](https://blog.aihm.education/hubfs/logo-white.png "logo-white") ##### BANGKOK CAMPUS Avani+ Riverside Bangkok Hotel 9th Floor, 257 Charoennakorn Road Samrae, Thonburi Bangkok 10600, Thailand Tel: +66 2 365 6355 ##### PATTAYA CAMPUS Royal Garden Plaza 3rd Floor, 218 Moo 10, Beach Road Nong Prue, Bang Lamung Chonburi 20260, Thailand ``` Learn more about AIHM.Contact us:contactus@aihm.education ```   Copyright© 2022 The Asian Institute of Hospitality Management (AIHM) [Sitemap](https://www.aihm.education/sitemap.html) | [Privacy Statement](https://www.aihm.education/privacy-policy.html) | [Terms of Use](https://www.aihm.education/sitemap/terms-of-use.html) [Follow us on Instagram](https://www.instagram.com/aihm.education/) [Follow us on LinkedIn](https://www.linkedin.com/school/asian-institute-of-hospitality-management/?viewAsMember=true) [Follow us on Facebook](https://www.facebook.com/aihm.education/) [Follow us on Twitter](https://www.youtube.com/channel/UC5suxLmFn-QKsPnoioxvvkA?view_as=subscriber)