---
title: "Blog | #careerguide"
description: "#careerguide | AIHM is unlocking the future for tomorrow’s hospitality leaders. Stay up to date with the latest news and developments here."
---

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![So You Want to Be a Marketing Executive](https://blog.aihm.education/hubfs/AIHM_Higher_Blog_Career_choice.jpg)

### [So You Want to Be a Marketing Executive](https://blog.aihm.education/so-you-want-to-be-a-marketing-executive?hsLang=en)

Jun 9, 2024, 1:03:50 PM

Ever wonder who’s behind those addictive ad campaigns and viral social media posts? Meet the Marketing Executive. Marketing Executives create and implement the marketing strategies that launch brands to success and keep them top of mind and close to heart. From TV commercials to websites that deliver personalised content to Instagram stories and TikTok reels, marketers use every tool in the toolbox to capture customer atttention and build loyal fans.

![Samantha Marion](https://blog.aihm.education/hs-fs/hubfs/AIHM_Samantha_PIC_0196.jpg?width=45&name=AIHM_Samantha_PIC_0196.jpg) 

[Samantha Marion](https://blog.aihm.education/author/samantha-lauver-marion?hsLang=en) 

[Read More](https://blog.aihm.education/so-you-want-to-be-a-marketing-executive?hsLang=en)

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