AIHM HIGHER

Dr. Yuth Thongcharoen initially joined the Asian Institute of Hospitality Management at the end of 2023 as an AIHM Expert in our Executive Education management skills training programme. With his successful academic career at higher education institutes in Thailand in addition to his background in management and entertainment as well as a doctoral degree in Language and Communication, he was a perfect fit teaching memorable workshops on topics likePresentation Skills and Start Your First Business.

As an educator, I work with passionate and brilliant young people every day.

At educational institutions like AIHM, we learn as our students learn, because we take a lifelong approach to our personal and professional development. In settings like this you can enjoy a journey of constant discovery and fresh inspiration. In many ways, the emerging generation of future leaders stand out as radically different from those who came before. Academic research studies and the anecdotal experience of professors and others who interact closely with today’s young adults confirm that when it comes to those who are now entering the workforce their aspirations, values and career goals stand in stark contrast to the generations that have come before.

At the Asian Institute of Hospitality Management (AIHM) in academic association with Les Roches, our academic team has the opportunity to work with brilliant young leaders from around the world. As we teach, train and mentor, we are inspired by the dreams and aspirations of AIHM students.

In some ways, students’ energetic and ambitious mindsets are familiar. Every young generation possesses a vision for their future. In other ways, it’s apparent the next generation entering the workforce is very different from those of us already well into our careers.

Imagine that you are holding the steering wheel of a race car, speeding down the track with the engine roaring.  As you accelerate at incredible speed, the wind soars around you and the air smells electric. One of your competitors is gaining on you. Then you rush ahead.

In June 2023, we officially launched AIHM’s Executive Education programme with the mission of “Empowering Asia’s Business Professionals to Achieve Excellence”.

Thank you for entrusting with your time and your teams, it has been an amazing first year of learning together.

Are you an expat professional, international executive or global entrepreneur who wants to find success in the Kingdom of Thailand?

Saturday, 6 July 2024, is your chance to learn from one of the region’s leading experts on cross-cultural communication and the cultural secrets to business success in the Land of Smiles.

Ever wonder who’s behind those addictive ad campaigns and viral social media posts? Meet the Marketing Executive. Marketing Executives create and implement the marketing strategies that launch brands to success and keep them top of mind and close to heart. From TV commercials to websites that deliver personalised content to Instagram stories and TikTok reels, marketers use every tool in the toolbox to capture customer atttention and build loyal fans.

Are you a hotel professional who wants to upgrade your understanding of revenue management?

A business owner who wants to maximise profits with the latest techniques?

A manager who wants to elevate service to increase customer satisfaction?

A customer-facing professional who wants to learn the secrets of upselling?

A non-finance professional who wants to finally learn how to read and use the most important financial documents?

You're on the edge of a breakthrough. Whether you're a seasoned professional seeking to refine your skills or an aspiring leader ready to make your mark, mastering the art of communication and leadership is your ticket to success. Picture this: commanding the meeting room (or even the stage!) with confidence, captivating your audience with compelling narratives, and inspiring change with every word you utter. It's not just a dream—it's your reality waiting to unfold.

English is the international language of business. On a global scale, no other language comes close to equalling its power in the business world. Whether used for writing emails, holding meetings or negotiating multi-billion dollar deals, mastery of English communication skills is one of the most important competencies you can acquire to boost your success.