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Ways to Use AI for Hotel Marketing in 2024

4 Ways to Use AI for Hotel Marketing in 2024

AI is here. Just as the world started to emerge from the major disruptions of the global Covid pandemic, another world-shattering disruptor arrived on the scene. Artificial intelligence has emerged as one of this generation’s biggest changemakers, shaking up the way we do…well, basically everything.

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Transferring from AIHM to Les Roches

Transferring from AIHM to Les Roches

Many hotel school students dream of a career that takes them around the globe. What could be more exciting than a life spent exploring the world, getting to know different countries and their peoples, seeing extraordinary sights and making unforgettable memories for others?

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A Students’ Guide to Experiencing Bangkok

EAT, PLAY, LOVE: A Students’ Guide to Experiencing Bangkok

Bangkok shines as one of the world’s most memorable cities. AIHM students enjoy the luxury of calling this incredible city home! We get to make memories here that will last a lifetime. Of course, it’s a great city for learning about the hospitality business, but even more than that, it’s an exciting place to live, to make new friends and to experience new things together.

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Sneak Preview: Storytelling in Business

Sneak Preview: Storytelling in Business

Everyone loves a good story. Stories stir our emotions. They teach us. They entertain us. They change us.

Think about the impact stories have had on your own life. We teach children important life lessons and values through stories. Good storytellers grab our attention, transport us and leave us transformed.

How can you craft your own powerful stories to achieve even more success in your job role? Find out below.

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Embarking on a New Year

Embarking on a New Year: Cultivating Success in the Experience Economy

Happy New Year! There’s something special about the start of a new year, isn’t there? It is a time where we all get a chance to hit the refresh button and start anew. As a new year begins, the world feels full of new opportunities. This is the time to set goals and resolutions, to dream of new horizons, to make plans for the experiences you would like to have in the year ahead.

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